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Content Manager / Content Lead

  • Location: Lancashire
  • Salary: Negotiable per year

Posted about 1 year ago

  • Sector: Marketing
  • Contact: Claire Eason
  • Contact Email: claireeason@betterplaced.com
  • Client: Client A1 Better Placed
  • Expiry Date: 16 April 2023
  • Job Ref: 38202_1679057316

Content Manager/ Content Lead

eCommerce Retail

£45k - £55k + Package

Greater Manchester, Hybrid working (2 days in the office)

The brand:

  • Huge consumer brand - Highstreet brand name
  • £multi-million+ turnover business, with continued growth
  • Continued investment (people, technology and resource) - multi-million investment
  • Award winning! FANTASTIC reputation!
  • Hybrid working (2 days per week)

Key responsibilities include:

  • Define and delivery the brands multi-channel content strategy, ensuring brand consistency with innovative and impactful content that customers love. Using content to tell a story..
  • Ensuring content drives brand perception, awareness and engagement, which will then support the brands customer retention and ultimately sales.
  • Multi-Channel content plan across, Website/ Social Media/ PR and Video. Supported by the in house Creative team (Asset creation).
  • Supporting the Content Team; content marketing strategy, content calendar plan, performance and optimisation, using data to evolve strategy and future plans.
  • Work with the wider marketing team; Digital/ Performance marketing, SEO, Brand and Marketing and CRM. As well as their in house Creative team.

Ideal candidate will have the following skills and experiences:

  • Experienced Content Manager, previous experience managing a content strategy / content calendar, as well as people management experience.
  • Previous cross channel content campaigns, working wider Digital, Creative and Brand teams.
  • Ideally Ecommerce retail experience.
  • Strong influencer and people management experience. Confident in idea sharing and creative thought.
  • Ideally 5 years+ in a content role, with 3+ years in a Senior/ Leadership role