A fast-growing brand in the sports sector is seeking an experienced Marketing Campaign Manager to lead launch campaigns for new site openings across the UK. This is a fantastic opportunity to play a central role in expanding a well-backed, high-growth business with a strong customer proposition.
The Opportunity:
The successful candidate will be responsible for planning and delivering integrated marketing campaigns that drive awareness, engagement, and sign-ups ahead of each new retail site launch. This role spans digital and offline activity, including lead generation, local marketing, brand activations, and launch events.
Key Responsibilities:
Develop and execute multi-channel marketing campaigns for new site launches
Manage lead generation activity across paid social, email, and organic channels
Oversee production and rollout of in-store and local marketing assets (flyers, signage, banners, etc.)
Coordinate soft launch events, including guest lists, local partnerships, and influencer activity
Collaborate with internal CRM teams to build targeted, automated email campaigns
Track campaign performance and optimise based on data insights
The Ideal Candidate:
Minimum 3 years’ experience in marketing or campaign management, ideally from a retail or leisure environment
Proven ability to deliver localised, high-impact launch campaigns
Strong project management skills and comfortable managing multiple launches at once
Confident communicator with excellent stakeholder management skills
Detail-oriented with a creative approach to local marketing
Willing to travel regularly across the UK to support on-site execution
This is a great opportunity for a driven marketing professional who enjoys variety, autonomy, and the chance to see their campaigns come to life on the ground.