Are you a Product Marketing Manager in the financial services sector looking for the next big step? Perhaps you have been wondering if there is any further you can go in your existing role?
If so, Better Placed are currently recruiting for a Financial Services business who are now seeking a Product Marketing Manager to join their ever growing team.
Key Responsibilities:
- Establish opportunities to expand and improve the product positioning
- Build compelling product related content for use across all marketing platforms
- Identify opportunities to enhance or extend the existing Financial Services product suite
- Ownership and accountability of the end-to-end customer journey, identifying opportunities to optimise performance and drive a cost-effective customer acquisition.
- Ensure that sales and marketing channels are well equipped
- Influence effective pricing strategies using your knowledge of the Financial Services marketplace.
- Maintain a strong knowledge of the market opportunity, emerging trends, competition, product capabilities, and customer wants and needs
- Identify and quantify benefits to current product improvements
- Be the conduit between Marketing and Sales, ensuring partner and consumer needs are met.
Key Requirements:
- You must have experience in a Financial Services product development role and a clear understanding of both consumer and partner firm needs.
- Ability to liaise, interact and build strong relationships with senior sponsors and stakeholders
- Quickly and accurately identify any issues or risks associated with a product or direction, raising the alarm when necessary to discuss with other key stakeholders.
- Be commercially aware, have a proven background in business case development and demonstrable drive to improve performance.
- Strong influencing and decision-making skills.
