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Marketing Automation Manager - SFMC

  • Location: City of London
  • Salary: £55000 - £62000 per annum per year

Posted about 1 year ago

  • Sector: Digital
  • Contact: Louisa Guy
  • Contact Email:
  • Client: Client A1 Better Placed
  • Expiry Date: 14 April 2023
  • Job Ref: 51951_1678891854

An incredibly exciting Fintech business with central London offices are currently seeking a Salesforce Platform, Marketing Automation Specialist, to join their team. The business has expanded from 50 people to over 1,200 with ambitions to IPO in the next few years. They're a super collaborative, passionate organisation who have a number of best-in-class consumer, and business finance products and are constantly looking to hire great talent to continue driving growth.

If you want to work for a truly innovative fintech who have the BEST culture, then please read on...

Key Duties:

  • Consult and advise on SFMC delivery and functionality, including representing the SFMC team on projects and working groups as required.
  • Contribute to the continual improvement of the SFMC data model; including requirement gathering for new data requests and the setup, testing and monitoring of data feeds (batch/API) that support our automations.
  • Work in a fortnightly sprint format using work management tools JIRA and Confluence to ensure all business requirements are detailed, tracked and delivered via User Stories within each sprint.

Key Requirements:

  • 2+ years of practical experience in using SFMC with a solid grasp of functionality and configuration - in Email Studio, Automation Studio, Journey Builder, Mobile Connect, Web Studio, and Contact Builder. With a deep understanding of SQL AMPScript, HTML and CSS coding.
  • Experience with relational databases - CRM systems, and building email, SMS, push and landing pages for automated communications and campaigns and running A/B and multivariate testing plans.
  • Experience using Jira or similar planning/ collaboration tool (desirable)
  • Experience in Financial Services or highly data-driven B2C environment (desirable)