Better Placed are pleased to be working with a Northern Food and Beverage Company and they are looking for a Digital Marketing Manager to join their team!
What's in it for you?
- Competitive salary
- Hybrid working - 2 days a week in Leeds office
As the Digital Marketing Manager, you will be responsible for the development, execution and optimisation of digital content updates across the digital estate.
Responsibilities:
- Manage the full day to day digital project life cycle
- Execution of digital campaigns and content updates across the brands website
- Ensure the website content is well optimised across markets with relevant SEO
- Provide content recommendations based on keyword research data
- Measure the performance of digital marketing efforts using Google Analytics, sharing and using insight to optimise content and plans
- Contribute to the generation of new ideas and ways of working
The Person:
- Degree educated in marketing or digital marketing
- 2-3 years hands on digital experience
- Ability to view digital channels (website CMS, Social and SEO) to ensure operational activity is timely
- Experience optimising websites through the creation of meta data and user journey mapping
- Proficient in writing copy and a flair for content creation
- Experience in using a range of analytics tools to provide insights and reports
- Stray up to date with new digital tools and platforms, digital marketing trends, new technologies and share insights
- Technical experience of digital implementation and eCRM - desirable
- Knowledge of building SEO authority and trust signals through link acquisition - desirable
- Experience using Google Search Console - desirable
- Experience of using the Contentful CMS - desirable
If you are interested and would like to hear more, please apply below!
