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Digital Marketing Executive

  • Location: Manchester, Manchester, England
  • Salary: £25000 - £35000 per annum per year
  • Job Type:Permanent

Posted 22 days ago

  • Sector: Digital
  • Contact: Claire Eason
  • Contact Email: claireeason@betterplaced.com
  • Client: Client 9
  • Expiry Date: 25 September 2021
  • Job Ref: 473922_1629991807

Digital Marketing Executive

eCommerce Retail

Lancashire - PLENTY of WFH, 1 day per week in the office.

My client is one of the UK's largest consumer businesses that specialise in marketing bespoke and premium products.

Now looking for a Digital Marketing Executive reporting into their Head of Digital Marketing, supported by the wider marketing team (including a team of creative and external agencies).

Key responsibilities for this role include:

  • Work with the Digital Marketing Manager with all aspects of online marketing including: PPC, Email Marketing, Content Marketing, Display, and Social Advertising.
  • Manage the website, including the management of landing pages and content.
  • Act as a key player in major web development projects
  • To drive forward the SEO plan for the business; improving rankings on Google and organic traffic growth.
  • Work on our outreach strategy to develop links with key sites and bloggers.
  • Responsible for Email Marketing - creation and broadcast of regular consumer and trade emails.
  • Analysis and reporting (mainly through Google Analytics and our own in-house tools)

Requirements needed for this role include:

  • Experience of digital campaign delivery - web, email, content, social
  • A sound understanding and working practice of SEO including on-site optimisation
  • Basic understanding of PPC (this is managed by an external digital agency)
  • Should be commercially astute
  • Excellent attention to detail
  • Good copy writing and proofing is essential

This role is a truly unique opportunity for an individual looking to bring their experience and passion into a company that is investing in marketing as well as individual development.

I am looking for someone who has good digital experience to draw on and is looking for a campaign lead role. If that sounds interesting then this may well be the role for you.

Please apply with your CV and relevant contact details and I will be in touch.