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Digital Marketing Executive

  • Location: Wetherby
  • Salary: £21000 - £24000 per annum per year

Posted 25 days ago

  • Sector: Digital
  • Contact: Jessica
  • Contact Email: JessicaWilliams@betterplaced.com
  • Expiry Date: 09 February 2023
  • Job Ref: 51709_1673364948

Better Placed are working with a client who are within the Property sector. They are looking for an analytical , Digital Marketing Executive to join the team.

Responsible for leading the execution of our UK paid search programmes & organic channels, focussing on a lowering 'cost per acquisition' across both mediums whilst. SEO & PPC are our two main marketing channels, and the role is to develop, improve, and test efficient methods of delivering exciting new campaigns. This is a data orientated role, including the reporting and analysis of leads.

  • Execute the strategy for paid & organic channels.
  • Contribute to the digital marketing activity across both channels, working towards set KPI targets.
  • Conducting regular market research and staying abreast of competitor changes.
  • Supplying management with reports on progress of the organic and paid channels, highlighting progress and future opportunities.
  • Working within allocated budgets identifying ways to reduce paid media costs and provide advice to line manager.
  • Support the line manager to achieve agreed department targets and outcomes
  • Assist with SEO audits and execute recommendations to line manager
  • Provide and update keyword opportunities to line manager
  • Review and optimise content delivered by colleagues.
  • To be involved in new projects / website 'development' that can drive future and potential leads.
  • Manage and manipulate large data sets.
  • Analysing trends and making appropriate amendments and recommendations where required

Essential:

  • A minimum of 1 years' digital marketing experience across SEO & PPC media
  • Analytical thinker, who regularly enjoys working with data and numbers
  • Experience of Excel to an 'intermediate' level

Desirable:

  • Any relevant experience working in marketing in the Property Industry
  • Google AdWords and Google Analytics certified would be an advantage

This is brilliant role for a Graduate or Junior Digital marketer! Apply now and get in touch!