We're working on a digital acquisition executive role for a travel business based in Yorkshire - you must be able to drive and ideally have a car to get there due to their location - they work 2 days in the office per week.
Responsibilities include:
- strategise, implement, and optimise digital marketing campaigns with the goal of acquiring new customers or leads for the company.
- utilising various online channels to drive targeted traffic and conversions.
- analyse data, identify trends, and adjusts strategies to maximise return on investment and achieve growth objectives
- leading the development and execution of PPC campaigns across various platforms, including Google Ads, Bing Ads, and social media advertising, to drive targeted traffic and maximize ROI
- working with content and Website teams to design and implement on page SEO timeline and optimisation
You will have experience within a growth / acquisition capacity - with working experience in PPC and will also have experience in planning, executing, and optimising paid advertising campaigns
