Back to Job Search

CRM Manager

  • Location: Chorley
  • Salary: £25000 - £40000 per annum per year

Posted about 2 months ago

  • Sector: Digital
  • Contact: Eve Johnston
  • Contact Email:
  • Client: Client A1 Better Placed
  • Expiry Date: 25 February 2023
  • Job Ref: EJ17945_1674732662


CRM Manager - C40,000 DP On Experience

Luxury Travel discounts and educational trips

Better Placed are delighted to be working with on of the biggest luxury travel clients who are on the lookout for a CRM Manager to join their dynamic team.

This is heritage brand, on a global scale and across the UK, with commercial profits on a multimillion scale with the success of the business. This brings a lot of development into the marketing team.

This role is hands on, supporting all aspects of their email, direct mail and SMS marketing growth. From creative brief, delivery, and reporting. A real 360 campaign role.

If you're looking to grow your CRM marketing experience in a well-established retail/travel business, then this is the role for you.

Role Responsibilities:

  • Building and refining the existing ECRM communications across the full customer lifecycle with ongoing optimisation to meet our commercial targets
  • Implementing CRM workflows, personalisation and triggers in the marketing automation platform, considering both digital (ECRM) and offline communication channels including direct mail and outbound call triggers
  • Owning the relationship with our ESP / Automation provider and ensuring best use of all available tools and technology
  • Build on our existing loyalty programmes and introduce new campaigns including "surprise and delight" activity for our priority clients
  • Producing weekly and monthly reports for senior leadership, with clear actionable takeaways or recommendations for new communications / content

The Person:

  • A strong self starter - passionate of creating
  • Relationship builder- compassionate
  • Commercially savvy - boost customer engagement

Apply now before it's gone!