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Assistant Marketing Manager

  • Location: Manchester
  • Salary: Up to £36000 per annum + Bonus per year

Posted 11 months ago

  • Sector: CPG
  • Contact: Leah Ross
  • Contact Email: LeahRoss@betterplaced.com
  • Expiry Date: 17 June 2023
  • Job Ref: 52108_1684415718

Better Placed are pleased to be working with a leading Consumer Products company and they are looking for an Assistant Marketing Manager to join their personal care team!

What's in it for you?

  • Competitive salary
  • Bonus
  • Hybrid working - 3 days in the office and 2 at home

The Role:

As the Assistant Marketing Manager, you will help drive demand and penetration for brands in the UK and Ireland through implementing the annual brand plan.

You will be working across all elements of the marketing mix, as this is a commercially focused role, you will be jointly responsible for driving demand, penetration and sales for the brands. This is a local marketing role within an established local and central marketing structure.

  • Develop a solid understanding of the brand and category specific knowledge and knowing what the consumers wants and needs are
  • Assisting the Marketing Manager with the product portfolio across all categories
  • Identify, present and execute opportunities for category growth that will benefit retails and working with both the category analyst and sales teams
  • Working closely with the shopper marketing team, ensuring that they are aligned with the annual and seasonal brand plan
  • Working with the shopper marketing team and account managers to develop effective on and off line channel and customer strategies and activation plans
  • Working with the wider commercial team to develop and manage the strategy for the product portfolio

The Person:

  • The ability to understand categories, trends, competitors and using this to spot new opportunities
  • Monitoring of competitor activity
  • Digital and media savvy
  • Project management experience and the ability to work under pressure
  • Excellent communication and presentation skills
  • Experience in interpreting market and retailer data

If you are interested in hearing more, please apply now or email me at leahross@betterplaced.com!