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Senior Brand Manager

  • Location: Manchester
  • Salary: £45000 - £50000 per annum per year
  • Job Type:Permanent

Posted about 3 years ago

  • Sector: Marketing
  • Contact: Claire Eason
  • Contact Email: claireeason@betterplaced.com
  • Client: Twinnings
  • Expiry Date: 02 April 2021
  • Job Ref: 98566_1614796558

Senior Brand Marketing Manager

eCommerce Retail

Manchester (offering WFH)

£40,000 - £50,000 + Package

The Brand

  • An iconic and unique stand out brand
  • Global eCommerce retailer across UK, Europe and America
  • £100+ million turnover, with record breaking years
  • Huge expansion plans across product and territories
  • Growing marketing team, 40+
  • Award winning, recognised for innovation being the "first" to do things and pushing boundaries.
  • Excellent employer brand with a competitive package

The Role

  • Lead in the development of a brand strategy to ensure that all touchpoints reflect the brands key message.
  • Developing the multi-channel brand strategy across Campaign, Social Media, Content, Advertising, Influencer, PR and Events
  • Working with the Digital Manager (paid media), making sure you are consider this team/ these channels as part of the multi-channel brand strategy
  • Ensure consistency across all channels, making sure campaigns are on brand, competitive and commercial
  • Create innovative ideas so the brand remains competitive, that keeps its integrity.
  • Management of sizeable team.

The Person

  • Proven experience in a similar brand role. 4 years' experience working in a multi-channel brand role
  • Ecommerce experience is required
  • International experience ideal
  • Fantastic communication experience so you are able to manage work as well as communicate this across the wider business.
  • A strategic lead that is happy to remain hands on and get involved in the detail.